Propuesta de pasantía como trabajo de grado en Eagle International Business S.A.S

Abstract

This research work will be based on theories that reinforce the internationalization process, such as the Upsala model that indicates the stages through which Eagle International Business must go to establish its chain of establishment as it gains experience of the activities carried out in said market and involving an increasing degree of its international operations. You must first carry out sporadic or non-regular export activities such as the creation of a virtual store and social networks to carry out retail and wholesale sales at the local and national level, in other words, the network will directly influence the relationship between buyers and sellers, This study will help Eagle Internacional Business SAS have a clearer vision about the impact of its product in different markets with respect to economic, political, social and cultural aspects, making the most of the opportunities that arise. in the environment, as well as the series of strategies that it must execute to internationalize its products.